Insights

The 5 Biggest Mistakes Non-Profits Make When Trying to Escape the “Funding Treadmill”

October 24, 2025 ● By: Serina Lyons 

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You know you need to diversify, but you’re making one of these critical errors. Here’s how to build a real funding engine, not just another short-term fix

About Serina

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My career bridges the two worlds your non-profit navigates daily: frontline, mission-driven service and high-stakes boardroom advocacy, built on firsthand experience supporting vulnerable communities and leading strategic coalitions that create real change.

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